Firefox Browser channels
Release cycle
The Firefox Browser goes through several development stages before it’s ready for everyday, mainstream users. We call them channels (you’ll call them delicious).
Firefox
Channel
Final Release
Audience
Mainstream Web users (100,000,000s)
Tone
Friendly, accessible, trusted
Visual direction
Crisp, clean, light blue/grey grain as background

Download
Firefox Beta
Channel
Beta
Audience
Non-technical early adopters (10,000,000s)
Tone
Friendly, accessible, mix of cutting edge and stable
Visual direction
Crisp, clean, light blue/grey grain as background*

Download (with beta sash)
* In contexts where two Firefox logos can be displayed next to each other (ex. mobile desktops), the version with the Beta sash should be used for added clarity.
Firefox Aurora
Channel
Aurora
Audience
Technical early adopters (1,000,000s)
Tone
Exciting, edgier, more attitude
Visual direction
Branding works best on dark backgrounds, purple as primary Web color

Download
Firefox Nightly
Channel
Nightly
Audience
Extremely technical early adopters (100,000s)
Tone
Developer-focused, not too inviting
Visual direction
Branding works best on dark backgrounds, dark blue as primary Web color
